| Online Presence |
How’s Your Online Presence?
If you have a business website, that is definitely the basic foundation of your online presence score. You want potential customers to look at your website. You have carefully designed it to attract the business of those who see it. You’ll get a certain but quite small amount of attention from the search engines by just being present. But nobody wants to live on a foundation. You need the rest of the house!
Without doing
anything, the first thing that will happen with respect to search engines when
you establish a website is a simple recognition of the name of your
website. This seems to be the point at which many newcomers to the
internet stop. This is roughly equivalent to having your name listed in
the Yellow Pages. People can find you if they know the name of your website or business.
What are people searching for?
Let’s say that
you have a website. You have it online and activated. This is
where the vast majority of folks are stopping. People can probably find you now if they know your website name, but that’s
about the only way they seem to be finding you.
What more could
you do to become more seen and more often discovered? Ask yourself what
terms people are searching on to get information about whatever it is you do or
specialize in. Make yourself a list.
Now
go to Google, or Yahoo, or Bing, or whatever your favorite search engine might
be. Then search on each of the words or phrases you just listed. Is
your website coming up on that first page? Is it coming up at all,
anywhere, even on page ten? There is a good reason.
If
all you have ever done is to get your website up and activated, and maybe
update it with an occasional change or improvement, chances are you are not
going to find your site coming up in those searches. Give it a try.
Where do you stand? what is your online presence? here we guide.
What to Do? Grow that Online Presence!
To
learn more about how to get found online, keep watching and reading this
site! We offer a series of detailed video training on content marketing
that covers all the basics of taking better control of the presence of your
name and your business name online. here is how to get web traffic.
Go
to the top of the right sidebar on any one of our pages. Then get back to us and let
us know how we’re doing. We’re always going back to make improvements
based on your feedback.
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